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The world’s fifth largest tyre maker by sales, Pirelli leads in the high-end segments with high technological content. It has 20 factories worldwide, covering four continents and over 160 countries, and a history dating back more than a century. Listed on the Milan stock exchange, Pirelli is distinguished by its long industrial tradition combining innovation, product quality and brand strength. That strength is supported by its traditional leadership in UHP segment and now also by Formula One, for which Pirelli is the exclusive supplier for the three-year term 2011-2013.