Life Fitness is the global leader in commercial fitness equipment and for more than 45 years, has been dedicated to creating fitness solutions that benefit both facilities and exercisers.

The company manufactures and sells its strength and cardiovascular equipment under the brand names Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group (ICG) and SCIFIT and is backed by the Life Fitness Academy (LFA), the organisation’s global training and education arm focused on education materials for customers, fitness professionals and exercisers worldwide

With a mission to develop fitness solutions that get the world moving, Life Fitness continues to innovate through product design and technology. In 2018, the company launched Halo Fitness Cloud, a revolutionary software that enhances the exerciser experience while simplifying facility management.

Its equipment is distributed to 166 countries and headquartered outside Chicago, in Rosemont, Illinois, Life Fitness is a division of Brunswick Corporation (NYSE: BC).

Equipment from across Life Fitness’ portfolio of brands makes up the world class facility onsite at Williams F1 HQ, which is used by the drivers, pit crew and race team, as well as all staff based at the Oxfordshire site.

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