Kraken

Kraken, founded in 2011, is one of the world’s longest standing cryptocurrency exchanges. It serves over 10 million clients around the world, with more than 200 digital assets available to trade in six national currencies. With world-class security features and an award-winning support team available 24/7, Kraken is the fast and secure way for everyone to trade crypto — from complete beginners to seasoned pros.
The partnership between Kraken and Williams Racing represents two brands united in a drive for positive disruption and progress. Both brands share a commitment to the advancement of safety, security, and technology in their respective industries. Kraken is dedicated to fostering a more open, inclusive, and transparent financial system.
In 2023, Kraken proudly became the presenting sponsor for numerous Williams Racing Fan Zone experiences, a commitment that continued in 2024 and will expand into 2025. These fan zones offer unparalleled access to the Atlassian Williams Racing team, featuring driver Q&As, autograph signings, esports competitions, merchandise, and exclusive experiences unlocked by Kraken's very own Atlassian Williams Racing Collectibles + Grid Pass. To learn more about Kraken, go to www.kraken.com
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© 2026 The Williams Group, under licence to Williams IP Holdings LLC
Williams Grand Prix Engineering Services LLP, a limited liability partnership registered in England and Wales with company registration number OC456938 and whose registered address is at Station Road, Grove, Wantage, Oxfordshire, OX12 0DQ.
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