To close out the 2025 F1 season in style, Kraken and Atlassian Williams Racing are turning up the energy for the final race with a bold brand takeover – from the helmet to the rear wing. The special-edition design is pure Kraken: a collage of sticker-style graphics celebrating crypto culture, community, and creativity.
To begin, claim the Kraken badge plus assets to customise your Driver Card.
Now, it’s your turn to join the grid. Using the template and tools provided below, fans can create their own version of the Kraken helmet – drag, drop, and remix crypto-inspired stickers, to design your own.
Share your masterpiece with #KrakenHelmet and tag @WilliamsRacing and @Krakenfx for a chance to win exclusive prizes, from $500 in Williams merch gift card to $100 in Bitcoin via Kraken.
A few lucky creations will even make it onto the app’s live feed during the Abu Dhabi GP weekend – celebrating the fans who keep the spirit of crypto racing forward.
How to Participate:
Customise your Kraken helmet
Share your helmet design on Instagram or X, and upload it using the short form below
Tag @WilliamsRacing and @Krakenfx and use the hashtag #KrakenHelmet
Template:
Stickers:
Submit:
Customise your own helmet for the chance to win!
Submit your design now using the template and stickers provided above...
Submit Now
From helmet to rear wing, Kraken’s wrapping up the season the only way we know how – bold, fan-first, and full throttle.
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