Our Williams Racing London Fan Zone, presented by Kraken, is open

Published on
02 Jul 2024
Est. reading time
2 Min

Join us all week at our venue in London

The Williams Racing Fan Zone, presented by Kraken, has arrived in London.
From Tuesday, July 2nd, to Sunday, July 7th we will be at Piccadilly Circus, with several unforgettable experiences to enjoy here in the capital.
Our driver duo, Alex Albon and Logan Sargeant, as well as Team Principal James Vowles, will all be dropping by in addition to Jenson Button and Academy driver Zak O’Sullivan.
Make sure you also check out the Where’s Williams Fan Zone AR Experience to be in with a chance to win a British Racing Experience for two (available in app only).
This free experience will take you to some of the most recognised parts of London, place a virtual crate and reveal a unique Williams Racing surprise. Enjoy!
Scroll down for the entire breakdown of everything happening at our free-to-enter Williams Racing Fan Zone this week:
A chance to win prizes by collecting badges around our Fan Zone
A chance to win a meet and greet with our guests after their Q&As
Our hugely popular Esports rigs
Official Williams Racing team kit and a very special GB Collection
Visit the Kraken stall to try the Hanging Bar challenge, retro gaming station, Scalextric set and History in the Making Edition #4 and #5
Experience the Komatsu haul truck simulator
Test your reactions at the Myprotein Batak machine
Get your best look on the Keeper Security Spin Cam
Check out our decorated history through iconic trophies and memorabilia worn by some of our Championship-winning Williams racing drivers
See two of our most famous cars - the FW07B and FW16B - in addition to our current FW46 show car
Participate in the Where's Williams Fan Zone AR Experience and enter for the chance to win a British Racing Experience for two (available in app only)
And so much more...

London Fan Zone timings (BST)*


1100: Zak O’Sullivan
1245: Logan Sargeant
1615: Alex Albon and Jenson Button


1100: James Vowles
*All timings are subject to change. Follow us on Instagram for the latest up
To be eligible to win an exclusive Meet and Greet with Alex, Logan, James, Jenson and Zak after their Q&A's, make sure you have claimed all of the badges throughout the Fan Zone PLUS their appearance badges up to three hours before their appearance.


48 Regent Street, Piccadilly Circus, London, W1B 5RA


Tuesday 2 July: 1000-1800 Wednesday 3 July: 1000-1900 Thursday 4 July: 1000-1900 Friday 5 July: 1000-1900 Saturday 6 July: 1000-1900 Sunday 7 July: 1000-1500
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