Fan Zone

The Atlassian Williams Racing Fan Zone

Over the past three years, thousands of fans experienced our Fan Zones across the globe... and the Williams World Tour is brining them back in 2025! From showcars and Esports rigs to special appearances and exclusive giveaways, the Atlassian Williams Racing Fan Zone has it all.
Austin FanZone
All you need to know about the 2025 Austin FanZone presented by Kraken

NEXT STOP: AUSTIN

As the Atlassian Williams Racing Fan Zone World Tour continues, we are bringing fans to the heart of the racing action at our next stop in Austin.
Beginning on Monday 13th October, the Atlassian Williams Racing Fan Zone presented by Kraken gives fans the opportunity to interact with the team and its partners in new and exciting ways, bringing unmatched access to the sport they love.
Located in the heart of Downtown ATX, on Congress Avenue, the free-to-enter event offers Q&As with the team’s stars, a host of interactive experiences, and chances to get up close with Atlassian Williams Racing’s past, present and future.
Customise your Driver Card to begin!
Your Fan Appreciation 2025 journey starts now...

During the Fan Zone, fans will have the opportunity to:

Hear Q&As from Atlassian Williams Racing F1 driver Alex Albon, Team Principal James Vowles and 2009 F1 World Champion and Atlassian Williams Racing Ambassador Jenson Button - stay tuned for full timings…
Show their speed at the Circuit of the Americas on our state-of-the-art esports simulators
Discover our partners and win prizes with Kraken’s Reaction Ring, Buzzer Game and Hanging Bar Challenge, plus try their hand at driving Komatsu’s Haul Truck Simulator and experience the Zoox Robotaxi displayTest their reflexes just like our drivers on the batakreaction machine and test whether you can handle the pit stop pressure in the Pit Stop ChallengeGet up close with our FW47 show carExplore Williams’ decorated history in the Heritage ZoneGet their hands on Atlassian Williams Racing merchandise, including the exclusive Austin collection

Event Details

Location: 800 Congress Avenue, Austin, TX, 78701
Dates: Monday 13th October – Saturday 18th October
Opening Hours: 11am – 7pm (Mon-Tue), 11am-8pm (Wed-Sat)

Entry Information

All fans wishing to attend the Fan Zone will be required to:
Download and register an account on our official Atlassian Williams Racing app
Create their customisable Driver Card
Upon arrival, fans must present their Driver Card to a staff member for entry.
With our app, fans can take part in the digital treasure hunt by tapping NFC tags around the Fan Zone to unlock badges – collect them all and win prizes.
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Get even closer to Atlassian Williams Racing...
CONFIRMED 2025 FAN ZONES
Melbourne, Australia – 10th to 16th March ✓
Miami, USA – 28th April to 4th May ✓
Barcelona, Spain – 26th May to 1st June ✓
London, United Kingdom – 1st to 6th July ✓
Singapore – 29th September to 5th October ✓
Austin, USA – 13th to 18th October
Las Vegas, USA - 17th to 22nd November
Exact details for each Fan Zone will revealed closer to the event, make sure you're signed up and have claimed your Driver Card to be one of the first know...
DRIVER CARD 2025
Claim and customise your free pass to the world of Atlassian Williams Racing!

Fan Zone FAQs

Here to answer some of your burning questions before you come and visit us at our Fan Zone.

How much does it cost to enter?

Our Fan Zones are free to enter! For the best experience, make sure you’ve downloaded the Atlassian Williams Racing app (also free!), register for the Fan Zone and get your Driver Card.

How do I play on the simulator rigs?

Playing on the simulators is completely free, all we ask is that you download the Williams Racing app and register for the Fan Zone.

What are the opening hours?

Our opening hours for Singapore are 11am-9pm daily during the event week.

How do I win prizes?

You have the chance to win prizes by scanning NFC codes at our Fan Zone! Simply join the Atlassian Williams Racing app to get started.

Can I bring food and drink?

We kindly ask that you refrain from consuming food and drink inside the Fan Zone as it is not permitted.

Is there disabled access?

The Singapore Fan Zone has disabled access, please see a member of staff should you require any further assistance.

What time shall I arrive for a Q&A?

Our appearances are always very popular and space is operated on a first come first serve basis. We strongly suggest arriving early to avoid any disappointment.

Can I buy Atlassian Williams Racing items at the Fan Zone?

Of course! We will have a wide range of Williams Racing merchandise available to purchase. Our Fan Zone only accepts card payments.

Can I make returns?

You can return for free during the Fan Zone, otherwise you may incur shipping costs.

Are there public bathrooms or changing rooms?

No, we do not have these in the Fan Zone.
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