Five fans won signed Alex merch just by claiming their Fan Appreciation badge

Published on
02 Dec 2025
Est. reading time
4 Min

Fan Appreciation Week is officially here, and we’re celebrating the fans who’ve been with us every step of the way

Earlier in the 2025 Formula 1 season, fans from across the world collected a limited-time Fan Appreciation badge.
From the thousands who claimed, five lucky fans were selected at random to receive a signed Alex Albon cap or t-shirt.
Today, we’re sharing some of their stories as part of our Fan Appreciation week.

Jessica, USA – won a signed shirt

Jessica’s support began in 2013 with Felipe Massa.
“When Williams picked Massa up after Ferrari, they instantly became my team. I loved Valtteri, then Alex joined in 2022, and Logan the year after. Carlos has added so much passion this year too. Even in the midfield, I know the gains we’re making now will pay off.”
What she sees in Williams?
“Community. Through wins and losses, the team sticks together – and the fanbase reflects that. No drama, all speed.”
She’s also one of our most dedicated app users:
“My husband and I do Tyre or Lower and Pit Wall Predictions every race. And I love the badges, helmets, cards… I even make wallpapers from the artwork you post!”

Richard, UK – won a signed cap

Richard’s been cheering for Williams since he was a child.
“Nigel Mansell, Ayrton Senna, Damon Hill – those were the drivers that defined my early fandom. Since then, Williams has always been the team I follow.”
And now?
“It feels like we’re so close to something great with two top drivers in Alex and Carlos, and a bright future with Luke in F2.”
He stays connected through the app:
“Up-to-date news, interactive features… it helps you feel closer to the team.”

Amanda “Att”, Brazil – won a signed cap

For Amanda, F1 means family memories.
“I grew up watching Senna race while my dad made barbecue on Sundays. Williams’ incredible history caught my attention, but the modern comeback made me stay.”
Her admiration for Alex Albon is a big part of her story:
“His kindness, personality, and never-give-up mentality make him my favourite driver. The work he and James have put into bringing the team forward inspires me.”
And when she thinks of Williams?
“Iconic liveries, historic cars like the FW15C, champions like Prost and Hill… plus moments like Alex’s double overtake in Canada 2024 and Carlos’ podium in 2025. Williams is resilience and innovation.”
See our latest competitions...
Head to the Fan Hub to see what's currently up for grabs...

Owen, the Netherlands – won a signed cap

Owen’s journey started with George Russell, and continued to grow with Alex.
“I started following Williams when Russell drove for the team. And I’m a huge fan of Albon. The team has so much history.”
What Williams represents to him:
“A big family giving everything each race weekend.”
His favourite part of the app?
“Tyre or Lower – easily the most fun feature.”

Wim, Belgium – won a signed shirt

Wim’s support for the team spans multiple championships.
“My support goes back to Thierry Boutsen. I have fond memories of Nigel Mansell, Jacques Villeneuve, Montoya, Nico Rosberg, and of course Felipe Massa in the beautiful Martini car.”
Supporting Williams also runs in his family:
“I passed my passion on to my son – he even managed a selfie with Alex (though not a great one!).”
And what keeps him loyal:
“Frank Williams’ legacy, the resurgence under new ownership, and the work of everyone at the factory. The website keeps me checking in far too often!”

Zien, Singapore – won a signed shirt

For Zien, everything began at Marina Bay.
“I got into F1 after attending the 2017 Singapore Grand Prix and I’ve been hooked ever since. Williams’ resilience and underdog spirit drew me in.”
What Williams represents:
“Heritage, passion, perseverance — a team that never gives up.”
Her favourite parts of the experience?
“Collecting badges, Fan Zone events, decorating my driver card, and trying out the Undone x Williams collab watch. I always look forward to more.”

Even though the Fan Appreciation badge is now closed, there are still more ways to win. Don't want to miss out on prizes like these? Keep your eyes peeled for more opportunities coming soon! Sign up and get your Driver Card so you don’t miss out…

DRIVER CARD 2025
Claim and customise your free pass to the world of Atlassian Williams Racing!

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